Why we should use abandoned cart emails in online business?
Abandoned cart emails are emails sent to customers when they have added products to their cart but they have not completed checkout. These emails will remind buyers of finishing their cart. According to a research, most of abandoned cart emails are opened and third of them lead to purchases back on site.
There are multiple reasons that make clients give up order such as complicated order process, website crashed or even website timed out so using abandoned cart email is the best way to gain more sales for your online store.
For Magento store, store owners can use Follow Up Email extension, which helps store owners to automatically send emails to the buyers to remind them of completing their order. Moreover, Follow Up Email extension also help to auto-send emails to customers for other purpose like congratulating customers, thanking them, etc.
Follow Up Email extension helps not only boost your sale but also improve the relationship between your store and customers. With the huge benefits like above, there is no reason to hesitate installing this extension for your Magento store.